The aim of our internet marketing group, which consists of more than 200
websites and include Property Zone SA, is to become the Number One Internet Marketing group in South Africa. With our many unique concepts, cross marketing and other methods we are well on our way to reaching this goal.
Our most important strategy revolves around a unique concept to plough all income from commercial advertisers, obtained via our
adserver
service, 100% back into further marketing to so create an ever-increasing snowball marketing effect.
In layman's terms it simply means that we do not pocket your marketing money or pay with it for business expenses such as staff, huge director's salaries and shareholder's dividends. Instead, it is ploughed back to further promote the various marketing websites
such as Property Zone SA and to attracting more and more visitors for the benefit of every advertiser.
This strategy differs very much from traditional marketing to the extent that very few people understand the whole concept and wonder how on earth income can be generated if all income from commercial advertisers is ploughed back 100%.
It actually is very easy.
We regard income from commercial advertisers NOT as money, not as income, but as a
marketing tool to generate more traffic and visitors because we rely on precisely the same group to generate income from OTHER
sources such as web
hosting.
With the above in mind your will understand that the marketing power of the group itself
help us to generate income from other sources, so the more powerful the marketing the more benefit for us as well as for all our commercial
advertisers and business owners like you.
It therefore makes sense to plough all income from commercial advertising back into further marketing. Not only does it increase the marketing power of the group as a whole, but it also increases our income from other sources, at the same time keeping our advertisers happy and providing them with continually better and better
results.
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